User journeys, story-boards, sketches, high-definition wireframes…. The functional design process adopts an iterative steps approach by always keeping in mind two inseparable dimensions : user needs and business challenges.
Nimble and collaborative, Axance’s design method envisions the key actors’ implication from start to finish, through regular stages of discussion and validation of internal supports or communication strategies.
The project is divided into phases that can be handled independently and at the same time, which enables to achieve the work within optimal timeframes.
Finally, Axance offers a realistic and pragmatic perspective : the proposed design solutions take into account constraints (technical, organizational…) and feasibility and aim for an objective added value (ROI).